Greater Milwaukee Today: Contest to find ‘coolest thing made in Wisconsin’


MILWAUKEE — Wisconsin Manufacturers & Commerce (WMC) and Johnson Financial Group have begun their fifth annual search for the coolest thing being made in Wisconsin.

The annual competition aims to highlight the state’s manufacturing industry – which employs one in six Wisconsinites – and ultimately determine the “Coolest Thing Made in Wisconsin.”

“Wisconsin’s manufacturers have shown resiliency and determination in the face of COVID-19,” said WMC President & CEO Kurt Bauer. “As we approach Manufacturing Month in October, we hope this contest will showcase the spirit and tenacity of the state’s largest industry and its hundreds of thousands of dedicated workers.”

Any product that is manufactured in Wisconsin qualifies for the contest, and nominations will be accepted starting on Monday at


Coolest Thing Made in Wisconsin